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Apr
25

Southern Comfort Mobile wins “Most Effective Mobile Campaign”

Southern Comfort Mobile wins “Most Effective Mobile Campaign”

This is pretty cool – a project I worked on, but honestly was a spectacular example of a true team effort, won the 2011 Excellence in Interactive Marketing for “Most Effective Mobile Campaign” against some pretty stiff competition. Very nice when the long hours, lack of sleep, and incessant work-thinkery gets noticed and acknowledged (because the end result of the project was that much better for it).

If you have an iPhone, you can check out the site by going to www.SouthernComfort.com.

Sep
20

Six Cubits Global Websites

Throughout my time with Slingshot I built a number of global websites through their subsidiary company, Six Cubits. The focus of Six Cubits is providing a consistent platform for websites across various global markets – as such there is an emphasis placed on creating a reusable, scalable code library.

Tuaca Body Art Ball

Tuaca Body Art Ball

Jack Rocks Awards (India)

Jack Rocks Awards (India)

Shortly after arriving at Slingshot in June 2008, a fellow developer (Back-End) and I (Front-End) inherited an early version of this global platform. Built upon a CMS known for its ability to easily manage multiple languages, we tasked ourselves with making a large number of efficiency improvements. One of the features I’m proudest of adding is the XML/XSLT demarcation created between Front- and Back-End disciplines. This way the Front-End developer is able to create minimal, elegant CSS and markup templates without worrying about the CMS’s WYSIWYG editor injecting superfluous markup.

Beyond simply tweaking how the code works, we also added different content modules – photo galleries, recipe lists, and various other optional modules that SixCubits clients are able to add to their projects.

After being promoted to User Experience Director in February 2010, I was able to take on more of a UI Architect role in making recommendations about how new modules should be laid out and implemented.

Sep
19

Frymire.com

In 2008 I built a new website for Frymire, a local air conditioning/heating company in Dallas.

Frymire.com Homepage

Homepage

Frymire.com Interior Page

Interior Page

The design for this site called for a long, panoramic image to be used for the header. The concept was that each “page” or section of the site would be on a single horizontal plane, and clicks in the navigation would auto-scroll the header image and content to the left or right. Because of this stipulation (and knowing that we would need to provide an alternative to visitors without JavaScript capability) we implemented a custom CMS which we used to divide content into “pages” and simply pull multiple content blocks into a single plane. This approach allowed us to architect the site as designed while having individual pages as the default for less-capable visitors.